Sequifi
Insurance

Insurance agency payroll & commission software.

From onboarding new producers to paying new-business commission, renewals, and agency overrides, Sequifi gives insurance agencies one platform to hire, pay, and scale their sales teams, without the spreadsheets.

Capterra Best Value 2026Capterra Best Ease of Use 2026
An insurance agent laughing with a homeowner couple on their front walkway
The Sequifi app showing projected commissions for the period

Trusted by 20,000+ reps, managers, and operators

Aveyo logo
Flex PWR logo
GreenLine logo
Sea Port logo
Gainz Marketing logo
Sequifi customer logo
Aveyo logo
Flex PWR logo
GreenLine logo
Sea Port logo
Gainz Marketing logo
Sequifi customer logo
01The platform

One system for your people and their pay

Admins run commissions, payroll and HR from one dashboard. Every producer sees their own pay in the app.

The Sequifi company report showing payroll totals and commission by producer

New policy

$2,400 · synced from your CRM

Commission calculated

Producer · $360.00

Payroll cycle

87%

2 days remaining

Payroll approved

Total commission on this policy · $433.00

02How it works

Streamline every step of your agency ops Workflow

Move every producer from onboarding to commission payout through one operating flow, with new business, renewals, and chargebacks handled by the same rules.

  1. 1

    Onboard producers fast

    Collect agreements, tax forms, and onboarding documents in one place so new producers move from offer to comp-ready without paper chasing.

  2. 2

    Configure commission plans

    Set different rates for new business and renewals, by line of business or carrier, plus agency and manager overrides. Configure once and Sequifi calculates every cycle.

  3. 3

    Track policies and earnings

    Give producers and managers a live view of written policies, earned commission, and what is still pending, without a separate reporting tool.

  4. 4

    Handle chargebacks cleanly

    When a policy cancels or lapses inside the chargeback window, Sequifi applies the recovery by your rules and shows the producer exactly which policy it relates to.

03The reality

Agency commission has always been this complex

New business and renewal rates, overrides, advances and chargebacks rarely fit in one spreadsheet.

01

Different rates for new business, renewals and every carrier

A producer can be on one rate for new policies, another for renewals, and different terms by line of business. Applying the right one to every policy by hand is where errors start.

02

Chargebacks that arrive months after the commission was paid

When a policy cancels inside the chargeback window, the recovery often shows up without the policy it relates to, and the producer disputes it.

03

Overrides across an agency hierarchy

Owners, managers and team leads each earn on their team's production. Every new producer adds another layer to reconcile.

04

Captive and independent producers paid different ways

W-2 employees and 1099 producers need different payroll handling, and running both side by side doubles the admin.

Built for you

Built specifically for insurance teams on the Move

New business and renewal rates, calculated automatically

Pay a different rate on new policies than on renewals, by line of business or carrier, and let Sequifi apply the right rate to every policy each cycle.

Overrides across your agency hierarchy

Pay agency owners, managers, and team leads an override on their team's production alongside each producer's own commission, in the same payroll run.

Chargebacks tied to the original policy

Recover commission on cancelled or lapsed policies by your written rules, with each adjustment linked to the policy and visible to the producer.

Advances against commission

Support advances and draws against future commission, with running balances producers can see at any time.

Captive, independent, and 1099 producers

Run W-2 employees and 1099 independent producers in one platform, each on the right plan and paid the right way.

Statements producers can check

Give every producer a line-by-line statement of what they earned and why, which is the fastest way to reduce commission questions.

Agency commission cycle

Live
New business$24,600
Renewals$11,200
Agency override$3,400
Chargebacks-$1,800
Execute Payout$37,400

Illustrative example · Calculated automatically

Illustrative example.

One platform, hire to paid

One platform from hire to paid

Hiring, background checks, onboarding, HR and payroll run in the same system as your insurance commissions, so a new producer goes from applicant to paid without a second tool.

  1. 1

    Hire

    • Digital applications and hiring workflows
    • Background checks run through Sequifi
    • Applicant tracking in one pipeline
    Hiring
  2. 2

    Onboard

    • Offer letters, W-4, I-9 and direct deposit, e-signed in SequiDocs
    • Pay structure and commission plan flow in when onboarding is done
    Onboarding
  3. 3

    Manage

    • Every employee’s role, territory and manager in one place
    • Role and plan changes flow through to payroll
    HR management
  4. 4

    Calculate

    • Commissions, overrides and clawbacks by rule
    • Every rep sees how their pay was built
    Commissions
  5. 5

    Pay

    • Payroll for W-2 employees and 1099 contractors
    • Same-day or next-day pay
    Payroll
  • Automate new business, renewal, and override commission across your agency.
  • Run W-2 and 1099 producers in one payroll with commissions flowing straight in.
  • Onboard new producers with documents and e-signature in one flow.
  • Apply chargebacks on cancelled policies by your rules, with full visibility for the producer.
  • Track written and earned commission by producer, team, and location.
  • Support advances and draws against future commission.
  • Scale your agency back office without adding headcount to match.
Integrations

Works with your agency stack

Sequifi connects to the CRM your agency already uses so policy and producer data flows in automatically.

  • HubSpot logo

    HubSpot

    CRM

  • Salesforce logo

    Salesforce

    CRM

  • GoHighLevel logo

    GoHighLevel

    CRM

043 Core Features

Real impact for insurance Operators

1

New business, renewals, and overrides in one run

Every producer's commission, plus every manager's override, is calculated from your rules and paid in the same payroll cycle.

2

Chargebacks producers can understand

Each recovery links to the policy that cancelled, the rule that applied, and the amount, so the producer sees it before payday.

3

Producers who can see what they earned

Live earnings and statements cut down the back-and-forth that slows agency operations.

05The outcome

What insurance teams see when they switch

  • New business and renewal commission calculate automatically by line of business or carrier, with a full trail of who earned what.

  • Agency and manager overrides pay in the same run as producer commission, without a second spreadsheet.

  • Chargebacks on cancelled policies link back to the original policy, so producers see the reason before payday.

  • W-2 and 1099 producers are onboarded and paid in one platform.

An insurance producer smiling at his laptop in a bright agency office
Built for insurance agencies

Every policy, renewal and override, paid right.

New business and renewal rates, agency overrides, advances and chargebacks. Sequifi runs the comp plan your agency actually uses and moves it straight to payroll.

Questions? We're glad you asked.

Yes. You can set separate new business and renewal rates, by line of business or carrier, and Sequifi applies the right rate to each policy every cycle.

When a policy cancels or lapses inside the chargeback window in your plan, Sequifi applies the recovery to the producer's next commission cycle by your rules, linked to the original policy so the producer can see exactly why.

Yes. Agency owners, managers, and team leads can earn overrides on their team's production, calculated alongside each producer's commission in the same payroll run.

Yes. Sequifi runs W-2 employees and 1099 independent producers in one platform, each paid on the right plan and the right way.

Yes. Producers get a line-by-line view of what they earned, what is pending, and any adjustments, so there is less need to ask the back office.

For agencies that want commissions and payroll in one platform, Sequifi calculates new business, renewal, override, and chargeback rules automatically and pays producers through the same system.

Your team is ready to scale.Is your back office?

Sequifi runs your agency back office, from onboarding producers to paying commission and payroll, so you can focus on writing business.